Here, natural nutrition starts. Instinct® Be NaturalTM Real Chicken & Brown Rice Recipe begins with cage-free chicken and never includes meals or artificial preservatives and colors for stuffing, maize, wheat, soy or by-products. Driven by our belief in the power of raw, with crushed freeze-dried raw chicken, each piece is tumbled - raising the bar in nutrition and taste.

By raising the amount of protein from animal sources to 70 percent or more, we strengthened our Be Natural® recipes. The amount of vegetable protein and the peas and sweet potatoes removed were also decreased by this change. We enhanced palatability as a result of these improvements and preserved our elevated levels of digestibility. With these new recipes, no change is needed for your pet. A link to a comparison of a side-by-side recipe can be found above.

KEY FEATURES

• Our first ingredient is cage-free poultry. Our #1 and 2 ingredients make true animal proteins, followed by hearty whole grains.
• No fillers - made without by-product meal of maize, wheat, soy, chicken or poultry, brewer's rice, artificial colors or preservatives
• Raw on each bit - for nutrition and taste, our kibble is tumbled with freeze-dried raw
• We believe in raw power because raw meat is actual, fresh, protein-packed, minimally processed and made from whole-food ingredients.
• Produced with the finest ingredients from around the globe in the USA. With additional vitamins and minerals, natural nutrition

Nutritional Info

INGREDIENTS: 

Chicken, Chicken Meal, Brown Rice, Oatmeal, Barley, Turkey Meal, Chicken Fat (preserved with Mixed Tocopherols and Citric Acid), Dehydrated Alfalfa Meal, Ground Flaxseed, Menhaden Fish Meal, Natural Flavor, Salt, Carrots, Vitamins (Vitamin E Supplement, Niacin Supplement, L-Ascorbyl-2-Polyphosphate, Thiamine Mononitrate, d-Calcium Pantothenate, Vitamin A Supplement, Riboflavin Supplement, Pyridoxine Hydrochloride, Vitamin B12 Supplement, Folic Acid, Vitamin D3 Supplement, Biotin), Apples, Blueberries, Cranberries, Montmorillonite Clay, Choline Chloride, Minerals (Zinc Proteinate, Iron Proteinate, Copper Proteinate, Manganese Proteinate, Sodium Selenite, Ethylenediamine Dihydriodide), Potassium Chloride, Freeze Dried Chicken, Yeast Culture, Dried Lactobacillus acidophilus Fermentation Product, Dried Enterococcus faecium Fermentation Product, Dried Aspergillus niger Fermentation Extract, Dried Trichoderma longibrachiatum Fermentation Extract, Dried Bacillus subtilis Fermentation Extract, Freeze Dried Chicken Liver, Pumpkinseeds, Freeze Dried Chicken Heart, Rosemary Extract.

Guaranteed Analysis

Caloric Content (calculated) - Metabolizable Energy

Caloric Content: 3,763 kcal/kg, 428 kcal/cup

Feeding Instructions

Daily Feeding Guidelines

Ideal feeding quantities can differ by age, weight and level of operation, so an initial guideline should be used in the guide below. By the number of feedings a day, split the cups per day. Always make sure to have safe, fresh water. We recommend feeding raw or wet food along with dry food to help increase the amount of water in your dog's diet.

Complete & Balanced

Instinct® Be Natural™ Real Chicken & Brown Rice Recipe is formulated to meet the nutritional levels established by the AAFCO Dog Food Nutrient Profiles for all life stages except for growth of large size dogs (70 lbs or more as an adult).

*Standard 8 oz dry measuring cup
Puppies: Feed up to twice the adult maintenance amount shown above.
Pregnant/nursing females: Feed up to three times the adult maintenance amount shown above.